While the look and feel of a website is an important element to any site, a mindset that puts this above all else can hinder the site's foremost role as a marketing tool.
If Web Design is the body of your website, with HTML the skeleton and CSS the outer skin, you can think of Web Development as the process of building a nervous system. It's what makes a website do what it's supposed to.
At Quirk, we work closely with our strategists to ensure that we are fulfilling the goal of website. We then build the website around that goal so that each and every page works towards achieving it. The most important aspect to a website is its usability and single-mindedness. A site needs to be easy to access and navigate, so that it encourages the user to feel at ease.
Over 80% of new visitors to your site get there through search engines. A lot of sites are hindered by bulky code, which can negatively affect crawlability by search engine spiders. Quirk's development systems are spider-friendly, which means your website has a better chance of ranking highly. Quirk's been in the web development game for almost ten years, so it's the least that you should expect.
Equally, we don't use unnecessary cheap effects just for the sake of it. Sure, we have the technologies to do it, but it can end up distracting the user from fulfilling their intended purpose.
Website development should be the backbone of your eMarketing Strategy. Our experience in the web development industry means that you will be getting a tailor-made website that is the most effective online tool that we can offer. So if you want a website that is more than just bells and whistles, contact us.
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